Saturday, 16 May 2020

Facebook buys GIPHY for $400 million

that it is acquiring GIPHY. The latter started in February 2013 as a search engine for GIFs and it was apparent that co-founders Alex Chung and Jace Cooke were on to something after they attracted one million users during GIPHY's first week. Soon, GIPHY was allowing users to post, embed, and share GIFs on Facebook.

Half of GIPHY's traffic comes from Facebook-owned apps with Instagram making up 50% of that figure. The other apps include WhatsApp, Messenger, and the Facebook app. After the transaction closes, people will still be able to upload GIFs, and developers ...

from PhoneArena https://ift.tt/3g2cK5F

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